Today, Friday, July 27th our “Ask the Expert” (aka-“Ask Heather”) will be featuring its first of many guest “Ask the Expert” bloggers! This is an opportunity for you, the business owner, VP, representative, associate, and the list goes on, to share some insight, advice, ideas, guidance, etc… in an area where you possess experience that, when shared, can benefit and be applied to the professional lives of every reader.
And so…..without further adieu…… 
Please enjoy the informative blog of Michelle Wartluft!!
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Deliver Your Message Instantly and with Impact!
By Michelle Wartluft
The topic of video marketing is consuming the social media world. You can’t get through a day without seeing a post or reading an article stating why you should have video on your website or utilize video marketing in your business. In fact, a recent report from Cisco Systems says by 2015 (three short years from now) 90% of all content on the web will be video. Where will you be? Where will your competition be?
Well for some of you (and you know who you are) don’t let the silly, and I mean silly reasons like…I don’t like being in front of a camera…..I look too fat…….I sound like a dork……or……..it’s too expensive, ruin a great opportunity for you to create an impact on your customers. Instead, come up with five reasons why you SHOULD incorporate video in your business. I’ll even start you off with a few:
1. Video allows you to deliver your message instantly and with impact (do you notice I 
keep using the word impact!?)
2. Video gives you the opportunity to communicate your message and build trust and personal communications.
3. Video is the best way to convey your message in a more effective and attractive way and provides an opportunity for you to showcase your products and services.
I could go on and on, but I’ll let you come up with and share a few of your own. Now….I’m going to let you in on a little secret…shhhhhhh don’t tell anyone! It CAN be easy, it CAN be fun and, it WILL leave an impact! So, now it’s time for you to Create, Produce and Deliver videos quickly, easily, and affordably! And, you know what else???…..WE will walk you, step by step, through the process! It’s not IF…It’s WHEN…………It’s NOW!
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Michelle Wartluft is VP of Business Development for MiWare Corp., LLC. MiWare Corp is the creator of the “PiXcara” Video Production System. Users of the PiXcara can create videos to promote new businesses, products, grand openings and upcoming events, as well as, commercials, video newsletters, blogs and so much more. The video can be placed on websites, local news casts, and instantly uploaded to social media sites. In addition the PiXcara offers live streaming opportunities which businesses utilize for meetings, events, and more (and this is just the beginning.) Here at MiWare we have a saying “Imagine Everything Is Possible!” For more information on MiWare Corp visit http://www.miwarecorp.com or contact me at mwartluft1@miwarecorp.com.
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