Blog Archives

What’s going on this weekend?

Looking for something to do this weekend? Here are just a few things going on that might interest you! Stay warm and safe this weekend….we’ve got some snow expected in our area (for those followers in eastern PA). Enjoy your weekend!!

Phoenixville Farmers’ Market

  • Winter Markets: 10AM to Noon – 2nd and 4th Saturdays – January to April

WHERE: Under the Gay Street Bridge, accessed by Taylor Alley, Phoenixville PA
(Chester County Pennsylvania.)

DESCRIPTION: The Phoenixville Farmers’ Market is a producer/grower market committed to providing locally grown, fresh food; to preserving our agricultural heritage; and to building community. Come visit the great lineup of farmers and artisans.

WEBSITE: www.PhoenixvilleFarmersMarket.org.

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Suburban Pennsylvania Spring Home
and Landscape Show

WHEN: Friday, Saturday and Sunday – February 8, 9, and 10, 2013
Friday 11AM to 9PM, Saturday 10AM to 8PM, Sunday 10AM to 6PM

WHERE: Lancaster County Convention Center,
3 East Vine Street, Lancaster PA 17603
GPS Address: 25 South Queen Street, Lancaster PA 17603
(Lancaster County Pennsylvania.)

DESCRIPTION: Home show with hundreds of exhibits and product demonstrations for home remodeling, decorating and landscaping.

Admission is free! Presented by ACS – American Consumer Shows.

WEBSITE FOR EVENT: http://acshomeshow.com/for-consumers/details/247-lc-s13

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SunnyBrook Bridal Expo

WHEN: Saturday – February 10, 2013 – 1PM to 4PM

WHERE: SunnyBrook Ballroom,
50 Sunnybrook Road, Pottstown PA 19464
(Montgomery County Pennsylvania.)

DESCRIPTION: The Bridal Expo is open to all vendors. If you are a vendor and want to participate, please email Barbara Cooper to receive an application.

Brides/Grooms: Get new and fresh ideas to make your wedding day unique. We will have vendors including DJ’s, musicians, photographers, videographers, bridal salons, catering, reception halls, travel agents, hotels, wedding planners, bridal invitations, hair and makeup specialist, florists and many more.

Don’t miss this exciting event!

WEBSITE: www.TheSunnybrookBallroom.net.

It’s Friday! Have a Great Weekend!

American Girl Fashion Show

Nov 9, 2012 and Nov 10, 2012

The Conference Center at IU13
721 Landis Valley Road Lancaster, PA 17601
Hands-on House, Children’s Museum of Lancaster invites girls, and their families and friends to the American Girl Fashion Show. Shows will be held Friday, November 9, 2012 at 7:00pm and Saturday, November 10, 2012 at 10:30pm, 1:30pm, and 4:30pm. The shows will take place at The Conference Center at IU13, New Holland Ave, Lancaster, PA. Tickets are $35 and available to purchase September 15th at http://www.handsonhouse.org. Seventy-five local girls will model a colorful collection of historical and contemporary fashions to lively commentary and music. Guests will enjoy an entertaining and educational look at how the popular American Girl characters have dressed, creating an unforgettable experience. Lancaster-Lebanon IU is located in Burle Business Park, easily accessible from Route 30. The venue offers free parking. The event includes refreshments, party favors, raffles and door prizes. Plus a new doll salon where stylists can give girls’ dolls brand new ‘dos. For event information, please call (717) 569-KIDS.
http://www.handsonhouse.org/index.php?pID=75

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Fall Foliage Express
Nov 11,2012 12PM & 2PM

Enjoy a brisk fall afternoon along the
Chester Creek Valley from our heated train as we take you on a 90 minute journey
back in time to the village of Glen Mills and return.
Adults –
$12.50
Children (2-12) – $10.50
Toddlers (under 2) ride free!
http://www.westchesterrr.com/index.html

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PA Beer Festival

November 10, 2012

N. 12th Street and Arch Street Philadelphia, PA 19107
Join us for the Inaugural PA Beer Festival November 10th at the Pennsylvania Convention Center! This event will surely please the masses. Join 3,000 of your new best friends to sample 300+ brews from around the nation, its like a vacation for your taste buds! Visit us at http://www.PABeerFest.com for more information.
http://www.pabeerfest.com/

It’s a Boo-tackular Weekend of Events

Boo at the Zoo – October 27-28 10 a.m.-4 p.m.  

The  Philadelphia Zoo is adding a little green to your Halloween with  the  return of Boo at the Zoo  for two spooky  weekends! Put on your  favorite  costume and join us  for a creepy, crawly  celebration. Enjoy  treats and  sweets while  playing your favorite  Halloween games,  listening to live  music and  much more!
Do  you know why Halloween is an orangutan’s  favorite holiday  at  the  Philadelphia Zoo? Be sure to visit the  Sustainable Palm Zone during Boo  at the Zoo to find out!
Take  a walk through the Philadelphia Zoo’s  not-so-scary Extinction Graveyard  to learn about the extinction of  species around the world. You’ll be  shocked to see that some of your  favorite   creatures could be extinct in  the wild in 15 years!
http://www.philadelphiazoo.org/zoo/Visit-The-Zoo/Calendar-of-Events/Boo-at-the-Zoo.htm

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Howl-O-Ween Costume Contest for Adults                   October 27, 2012

Howl-O-Ween Isn’t Just for Kids!Adults love Arnold’s, too, so be sure to enter our first annual Howl-O-Ween Costume Contest for Adults. The contest is open to all anyone age 13 and up. Suit up in your finest Halloween attire to win $50.00 Arnold’s Family Fun Center Gift Cards and Cash Prizes which will be awarded for Funniest, Most Outrageous, Scariest, and Grooviest Group costumes.
Registration by category will begin at 6:30 p.m. in Arnold’s Family Fun Center’s Theater Room. There will be a $5.00 Entry Fee for each contestant. However, the total amount of all entry fees collected will be divided evenly between the four winners as a cash prize.
Don’t keep this FUN event zipped up… spread the word! Arnold’s Family Fun Center… THE POWERHOUSE OF PLAY, is one of the largest indoor fun centers in the country offering go-karts for all ages, laser tag, bumper cars, bowling, black light mini golf, inflatable bounce, and much more… including the largest arcade in the area! Birthday party packages are available to fit any budget, theme or party size. Corporate events and team building packages are also available for a fun alternative to business as usual. Arnold’s new Bistro & Bar offers moderately priced lunch and dinner daily. For more information, call 610-666-0600, or visit http://www.arnoldsffc.com. Arnold’s is located directly across from the Greater Philadelphia Expo Center, at V2200 West Drive, just off the Route 422 Oaks Exit in the 422 Business Center in Oaks, PA.
Presented by Arnold’s Go-Karts and Family Fun Center at Arnold’s Go-Karts and Family Fun Center

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Fall Festival – Saturday  – October 27th 11am – 4pm

Celebrate Fall with family fun at Plymouth Meeting Mall’s Fall Festival on Saturday, October 27th from 11am – 4pm lower level in Center Court Area.
From a pumpkin ring toss and a monster bean bag toss to pumpkin decorating, there will be several festive activities for children of all ages.  During the festival, there will also be a station for children to try on the Mummers’ elaborate costumes, costumed characters, musical entertainment, face-painting & more.  You can take your children a stroll around the Mall so they can show-off their “PRETTY OR PRETTY SCARY” Halloween costumes!  Just ….look for the Pumpkin signs on stores who will have some goodies ready for the trick or treaters.

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Have a Spook-tackular weekend and we will see you Monday!

Yes, we’ve made it to the mid-point of another week!

I hope that the first half of your week has been a good one,
despite the gloomy weather we had on Monday..

One of the most commonly asked questions about email marketing is, What are the best days to send out emails?”           But studies designed to answer this question have proven inconclusive. No two email campaigns are the same. As such, what might work for one test audience will not necessarily apply equally for another, due to different campaign objectives or target audiences.

With that in mind, we took a look at each day of the week and analyzed the positives and negatives that might help you determine which days will work best for your needs.

Monday

Positive: Office work has not filled in boxes yet                                                                           Negative: Consumers are in work mode and won’t be focused on non-work tasks                    Best Practice: Send emails late Monday morning, after consumers have cleaned the weekend spam from their in boxes

Tuesday

Positive: People have organized their week, and can find personal time for emails  Negative: Emails poised for a weekend response may be too early                                         Best Practice: Use Tuesday for emails that request action during the workweek

Wednesday/Thursday

Positive: Consumers are planning their weekends and gearing up for personal time     Negative: Time during the workweek is running short, and requested action may be pushed back to the following week, or even forgotten about                                                   Best Practice: Focus leisure and weekend notifications during these key weekend planning days

Friday

Positive: Studies indicate fewer total emails sent compared to the rest of the week, increasing visibility among the myriad of other messages                                               Negative: Consumers hurry to leave the office early, and may not take time to view non-work related emails                                                                                                                            Best Practice: Send emails early in the day to give consumers more time to take action. An unopened email from Friday will sort to the bottom of an inbox on Monday, and is often discarded

Weekends

Positive: People check emails on weekends, too, so weekends may have untapped potential                                                                                                                                          Negative: A weekend email may seem overly intrusive to some people                                Best Practice: If possible, try to avoid Sundays and focus on Saturdays, which may have a better response rate

The most important point to keep in mind for an email campaign is a proper and thorough evaluation of a test group. By making a practice of consistently testing your email campaigns, you’ll be sure to get the most bang for your marketing buck.

Make it a great rest of the week and we will see you tomorrow!

T.G.I.F ~ Celebrating the spooktacular month of October

The crunch of the leaves, the crisp air, football Sunday’s, hoodie weather, bonfires, and pumpkin everything! Yup, it’s that time of the year again! There’s so many fun things to see and do in and around our area:

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Haunt all the shops and restaurants on Penn Avenue during the month of October at:

Boo on the Avenue is a promotional campaign celebrating West Reading’s events during the month of October. One of the most popular activities is Costumes on the Corridor, hosted by the Greater Reading Young Professionals.

Look for a calendar of events at participating businesses or visit www.westreadingmainstreet.org/boo2011.htm

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Oct 5-7 and Oct 12-14, 2012

Hours:Fridays | 5pm–Midnight, Saturdays | Noon-Midnight, Sundays | Noon – 9pmSteelStacks Campus, Bethlehem, PA

Experience an authentic German Oktoberfest with a special Pennsylvania flair. Highlighting the event is the 100-foot by 240-foot Yuengling Festhalle tent at PNC Plaza, featuring German food, beer, and polka, rock and party bands.

http://www.artsquest.org/festivals/oktoberfest/

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Stoudburg Bavarian Village Arts and Crafts Festival

WHEN: Saturday and Sunday – October 6 & 7, 2012 10AM to 5PM. Rain or shine.

WHERE: Stoudtburg Village, Adamstown PA 19501 (Lancaster County Pennsylvania.) Located at the intersection of Route 272 and Stoudtburg Road. Next to Stoudts Microbrewery and Antique Mall, and the Black Angus Restaurant. Two miles north on Route 272 from PA Turnpike Exit 286 and Route 222, Denver Exit. Closer than you think: 45 miles from Philadelphia, 23 miles from Lancaster, 8 miles from Ephrata, 15 miles from Reading. An hour drive from Bucks Country and Allentown.

DESCRIPTION: The Stoudtburg Bavarian Village Arts and Craft Festival is held in a quaint and charming model of an Bavarian village, complete with cobblestone streets, fountain, and Bavaian old world style building architecture, in a truly festive atmoshpere. The festival features art and craft vendors specializing in unique handcrafted items. The village shops will also be open for business during the festival. A variety of food vendors from local community and civic organizations will be serving delicious treats for the hungry tummy. Face painting and balloons for children.

CONTACT FOR THE FESTIVAL IN GENERAL:
VillageFest@hotmail.com

Link to Website for Stoudtburg Village: www.StoudtburgVillage.com

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We will continue to add new and exciting events in the next few  Fall Friday Events.  In the meantime, feel free to send us an event that you would like to see posted.

Enjoy your weekend and we will see you on Monday!